Hi - Dror here.
Hope you’re doing well.
Here’s your Wednesday Weekly Energy #296
Reading time: 4 min
**
For my newsletter readers.
Your VIP access to my best infographics.
Click here to acess.
**
Let's start 👇
I often heard :
“Salespeople are ready to do everything to earn money.”
It makes sense. There isn’t a better relationship between effort and gain than in sales.
Still, I disagree.
Even salespeople don’t do everything and often don’t do obvious things to increase their earning potential. The issue comes mostly from our ability to distinguish and act on the “Non-urgent but important” activities.
The ‘Non-Urgent but Important’ Habits that have helped me throughout my career.
I started my career as a salesman and worked my way up to the executive committee of a 5,000 people company. My first job was to find new customers.
Like everything in my life, I dug into the experience of others through books. After each meeting, I reflected on what I could improve.
After a few months, I started to have the best results.
Salespeople started to approach me and asked :
“What is your secret?”
Beyond the Urgent and Important : The power of a few personal written words
One thing I did was write a few personal words for my prospects.
After each sales visit, when the customer was humanly nice, I sent a card to thank them for the friendly welcome.
Nothing too special. Three sentences with a bit of personalization. It took me 5 minutes per card.
Later in different jobs, I used to keep these writing habits with colleagues, bosses, employees, partners: “a few personal words” to thank them for anything special I was touched by.
I can’t count how many deeper relationships and millions in business I have built through these small habits.
You might not need to write thank-you cards in your current leadership role. But you do need to find your own equivalent: the one 5-minute, non-urgent action that builds trust and long-term value.
The how?
I shared with my colleagues and even provided the how :
- Which type of card?
- An example of a writing card.
- How I batch my work to be more productive.
Despite that, I can’t recall one sales colleague who applied it with discipline over a long period. Some didn’t start, and others stopped, even though they began to increase their sales ratios.
Why did they not do it?
Not because they didn’t believe in it.
The main reason was that they were dying, like most of us, under their “Urgent and Important” tasks. They could not build space for their “Non-urgent but Important” activities like writing cards to their warmest prospects.
And as often, the “Non-Urgent but Important” habits are simple, look futile, but are crucial to our long-term success.
- Breathing exercises,
- Sleep one hour earlier,
- Daily walk, reading 15 minutes a day,
- Writing daily in our journal
- Understand first before being understood…
These habits are simple, and they lead to big results over time.
The challenge? We need to implement them proactively.
The 20% Habit: A Simple System for 80% of Your Results
Moving from knowing to doing is the hardest part. The secret isn’t finding more time; it’s creating a system for the habit that matters most.
Here is a simple, 4-step process to make it happen:
-
Isolate Your 5-Minute Habit. What is the one small, “non-urgent” action that could have an impact on your long-term goals?
- Don’t overthink it.
- Choose one. Make it simple.
- Connect your habit to your bigger picture. Back then, writing a card was part of my bigger plan: to become the managing director of a country.
-
Put It in Your Calendar. A habit without a schedule is just a wish. You must give it a time and a place to live.
- Option A: Habit Stacking. Link your new habit to an existing one. “After I pour my morning coffee, I will write in my journal for 5 minutes.”
- Option B: Time Blocking. Schedule it like a critical meeting. “Every Friday at 4:00 PM, I will spend 15 minutes writing my weekly thank-you cards.”
- Track Your Wins. Momentum is your best friend. Get a simple wall calendar and draw a large ‘X’ over each day you complete your habit. Your only goal is to not break the chain. Watching the chain of ‘X’s grow creates a powerful visual feedback loop that motivates you to continue.
A Final Reflection
Now, take a moment and ask yourself this:
If you dedicated yourself to this one small habit for the next 90 days, what key outcome could be completely transformed?
Let’s do it together. Leadership is about spiraling upward, getting a bit better every day. You can create the best version of your career and your life. Let’s have a chat to define your next step.
Thank you.
See you next Wednesday.
Dror. 🙏 ( Say hello on Linkedin)
How I can help you: Whenever you’re ready, here are my 4 ways to work together:
-
For Current & Aspiring Leaders
-
For Leaders in Transition
Unsubscribe | Update your profile | 113 Cherry St #92768, Seattle, WA 98104-2205